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Why and how much Google is Getting Important, either you are Businessman, Doctor, Engineer, Software Professional, SEO or Housewife, you tend to google every time. Google is more or less an integral part of our online life now. Google has become the bigge

Why and how much Google is Getting Important, either you are Businessman, Doctor, Engineer, Software Professional, SEO or Housewife, you tend to google every time. Google is more or less an integral part of our online life now. Google has become the biggest brand on internet, it’s still a seven year old kid and has surpassed young and healthy fellows like Microsoft and Yahoo!

Google Means the World!

Google means everything for almost everybody, you ask from it, it’ll serve you with the best. Google People intent to capture all World’s Information at one single platform, one can guess how big they aim to be! Thought Google hasn’t get 10% of its Goal but still it’s the Biggest Online Database. It serves to everybody including Businessmen, Visitors, Professionals and Competitors as well.
To Visitors: Google is their Genie, which can serve them anything they want without spending any penny.
To Business Owners and Advertisers: Google is their God father, which provides them immense quality traffic every moment.
To Competitors: Google is their Teacher, which sets new Trends, it’s competitors try to follow the same way as it does, try to learn from Google.
Google Loyalty!

Google is basically a Search Engine that has built enormous Loyalty with its Visitors through its consistent quality, reliability, innovation and simplicity. Whatever Google is going to experiment, people already trust that it’s going to be big and very reliable. That’s why thousands of people get dependent on Google.

Google to Follow!

Well, it’s not easy to follow Google’s way, because Google always believes on Research and Innovations, how can it be restricted to Search only? It had started Testing and Launching New Services and Tools for better user Experiences. Its BETA Launched Services and Tools got Mega Success and surprised big players like Microsoft and Yahoo!

Secret of Google Success!

David C. Drummond, Google's Vice President, Corporate Development, according to him there are four factors as the key to Google's success:
Technology: Along with its innovative approach to page ranking, Google is a purpose-built hardware company, building all its own servers from components it buys directly for their manufacturers. According to Drummond, Google now operates the world's largest distributed computer system.
Business Model Innovation: By perfecting the nature of targeted ads, Google not only has created a highly effective revenue generator, it has produced what it hopes to be a better experience for its users. It is Google's goal to make their targeted ads at least as relevant and useful to users as the search results themselves.
Brand: According to Drummond, a European study recently determined Google to be the number one most recognized worldwide brand. Indeed, Google has become a verb ("I can't wait to get home and Google him") which poses real challenges to a company seeking to protect the strength of its mark.
Focus on the User Experience: Product decisions at Google are driven by optimizing for the user experience first and for revenue second. The folks at Google firmly believe that the better the user experience, the more easily money will follow.
Google Info

The Google name was chosen to represent the gigantic amount of material available on the Web. It comes from "googol" the number 1 followed by 100 zeros.
For more http://www.google.com/intl/en/about.html

Google’s Great Tax Escape

Less than 10 years old, Google has burst onto the scene like few companies in modern times. Now it is learning to throw around its weight when it comes to tax issues.

Google likes to utter the motto of “do no evil.” Of course, most people don’t believe this anymore given some of its recent predatory activity and collusion with the Chinese government on censorship. Regardless, many people in North Carolina are also starting to wonder how Google steamrolled their government to the tune of over $160,000,000!

As Google grows, it needs more facilities. More importantly, it needs some place to put them. Unlike other businesses, Google now has the clout to “massage” good deals on prospective locations. The massaging has everything to do with tax relief.

When any massive corporation starts considering a new facility, the states “come a runnin’” Why? Well, the states are looking for job creation. If they can get a large company to build a facility, jobs will be created. More jobs mean happy constituents. Happy constituents tend to re-elect politicians.

So, what do states have to offer the gigantic corporations? Nice views? Great weather? Nope. Taxes relief! The states essentially tell the corporation that they will waive certain taxes so long as the corporation agrees to build their facility within the state. It may sound sleazy, but it is an age old situation.

In the case of Google, North Carolina competed with other states to get the new facility. After all, a $600 million dollar facility is going to need a lot of employees, right? Well, Google apparently was unwilling to commit to any job creation numbers. North Carolina apparently decided it was worth the risk and took the plunge. It now appears the new facility will only result in the creation of a maximum of 200 jobs. Oops.

So, what did North Carolina give to Google to get the facility? The kitchen sink! The state has agreed to some massive tax benefits. It has waived all personal property taxes Google would have had to pay for 30 years. It also waived 80 percent of the real estate taxes the company would have to pay for 30 years. Now that is tax relief!

Should Google be blamed or condemned for running over the North Carolina politicians? No. Business is business. The next time you hear the “do no evil” slogan, just know it comes with a wink!

Branson hopes Google Earth helps find Fossett

RENO, Nevada (Reuters) - The search for missing adventurer Steve Fossett resumed on Wednesday as his friend, British billionaire Richard Branson, tried to find him through a satellite mapping service offered by Google.

Branson told the Canadian Broadcasting Corp. he was worried that Fossett, who disappeared over the Nevada desert after taking off in a small plane late on Monday, had not activated the aircraft's emergency tracking beacon.

"I'm talking with friends at Google about seeing whether we can look at satellite images over the last four days to see whether they can see which direction he might have been flying and whether they can see any disturbances anywhere that they can pin from space," he said from Barcelona, Spain.

The company's Google Earth product offers a mapping service using satellite imagery.

The state wing of the Civil Air Patrol resumed its search on Wednesday, focusing on a 600-square mile (1,554-sq-km) area south of the airstrip used by Fossett about 80 miles (128 km) southeast of Reno, Nevada.

Three helicopters and six airplanes are involved in the mission. One of the airplanes is a Utah Civil Air Patrol aircraft with imaging technology that quickly distinguishes man-made objects, including aircraft wreckage, from natural objects.

On Tuesday 13 aircraft looked in vain for signs of Fossett's plane in the Nevada desert and mountains. Maj. Cynthia Ryan of the Civil Air Patrol said on Wednesday electronic transmissions received on Tuesday and suspected of coming from a downed aircraft were "bogus" signals.

Branson has teamed up with Fossett on several aviation adventures and his Virgin company underwrote the U.S. aviator's successful first solo nonstop flight around the world in 2005.

"He's not only the greatest aviator in the world, he's also the greatest gliding pilot in the world ... I'm very confident that he would have got the plane down in one piece as long as the terrain below him was desert and not mountainous hills or woods or rocks," Branson said.

"Having said that, obviously we're worried (about) the fact that there's been no emergency beacon go off ... He could be injured which means the emergency services have just got to get to him as soon as possible."

Authorities said Fossett, 63, had planned to scout sites in the Nevada desert for an attempt to set a world land speed record, a bid that Branson described as highly dangerous.

"In fact, I've personally tried to dissuade him out of this particular record because there are extreme risks attached to it," he said.

Fossett, who was piloting a plane with enough fuel for four or five hours of flight, earned his fortune as a financial trader. In 2002 he became the first person to fly a balloon solo around the world.

Branson said it would be ironic if Fossett -- whose balloons were twice forced down in the Pacific -- had run into trouble on what was supposed to be a routine flight.

"If you look at the history of adventurers, it is so often the simple things (that cause trouble) ... Lawrence of Arabia went through everything and was then killed in a motorbike accident when he'd given up all his dangerous pursuits in Arabia," he said.

(Additional reporting by Jim Christie in San Francisco and David Ljunggren in Ottawa)

Five US Universities sign on to Google Web Applications

Google has announced that five US universities have signed up for their Google Apps Education Edition.

Through this move the five universities, namely University of North Carolina Greensboro, Clemson University, University of Texas San Antonio, Kennesaw State University and Arkansas State University; will be able to get free access to the search giant’s e-mail and instant messaging services, calendaring, documents and spreadsheet applications.

This is not only beneficial for the respective universities but also for Google as its web based applications will now compete with Microsoft powered products and technologies.


Google is already working with Hebrew University in Jerusalem, Trinity College in Dublin, Nihon University in Tokyo and the Kenya University to provide their web based services.

Clemson University in South Carolina, Kennesaw State University in Georgia and Arkansas State University in Jonesboro also have signed up to use the service, the Mountain View, California-based company said.